Introduction


Assalamualaikum and hello there,


We have created this blog for the purpose of our
E-Commerce assignment.

Our group members are among 5 young ladies
who enjoys travelling and shopping.
We do create new adventure by admiring the nature.

We are students from
UNITAR International University.
We are currently doing our Bachelor in Business Administration.




Julia Farahiah Binti Mohd



Nur Amirah Nadiah Binti Kassim



Neni Fazlinda Binti Sukirno 



Nurmaizura Binti Kamal



Diyanah Binti Azmi



KEEP CALM
&
READ OUR BLOG :)


Hobby: Decathlon & Sports Direct


As an active person, sports has been chosen as our hobby.
On the 27 July 2017, we went to the
Decathlon and also Sports Direct.

We hope the information that we provide about these shops
will be useful to all the potential customer and
to all who has the same hobby as us.

Let's begin!

DECATHLON

Group Photos






History

          Decathlon has spent the last 40 years innovating with the aim of making sport accessible to all. The company’s founders, Benoît, Didier, Hervé, Nicolas, Stanislas and Stéphane, are passionate, bursting with energy and common sense, and driven by Michel Leclercq’s vision. They started with a store in Lille, France in 1976, It started to expand abroad a decade later, to Germany in 1986, Spain in 1992, Italy in 1998, Portugal, the United Kingdom in 1999, China in 2003, India in 2009, Southeast Asia in 2012 and Malaysia in 2016. There are more than 1100 stores in 38 countries. The company employs more than 78,000 staff from 80 different nationalities. Decathlon has entered Malaysia with its first retail outlet at the Courts Megastore in Sri Damansara and is open on May 26, 2016.

          The company first started and subsequently expanded worldwide, growing from 7 to 70,000 employees. At the beginning of 1976, Stanislas Ernoult returned from a round-the-world trip. He had heard from his sporty friends about Michel Leclercq’s project and decided to apply. “I had done three years of business studies, but meeting Michel was when it all clicked into place. From the outset he gave us an enormous amount of autonomy and required us to be pragmatic, both constantly and in the future.” The challenges started to pile up such like selecting products, managing supplier relations, drawing up budgets, and not a simple task, choosing a company name. Pentathlon, Triathlon, Décathlon, Marathon, Sportland and Sportmarché were all thrown into the ring. There was a veritable string of names.


Main Product Sold

          People who enjoyed playing sport could find a wide range of equipment and clothing all under one roof and at extremely competitive prices. At Decathlon, they place innovation at the heart of their activities. From research to retail, including design, production and logistics. Our twenty Passion Brand teams channel all their energy in to developing technical, good-looking and simple products, always at the lowest possible prices. These products are aimed at all sports enthusiasts, from beginners to experts, and are sold exclusively at Decathlon.


Pictures of the products sold















Value Proposition

          The shops are really big and wide, its make the shop have lot of products and people can have a variety of choices to shop at there. How they organize their product at different segment also make people easier to choose. Furthermore, the prices are reasonable and affordable. People can enjoy the product at the cheapest product but with good quality.


Direction to the shop

M2-G-01, 8Trium, Jalan Cempaka SD12/5, Persiaran Kenanga,
Bandar Sri Damansara, 52200 Kuala Lumpur,
Wilayah Persekutuan Kuala Lumpur, Malaysia


Map of the location

*click on the photo to see full image*


Latitude and Longitude of the shop

Latitude: 3.1978275911823
Longitude: 101.60945892334


Pictures of group members outside or inside the shop










How to contact

Email Address:
decathlon.malaysia@decathlon.com

Instagram:
decathlon.my

Facebook:
Decathlon Malaysia

Contact no:
+603-62806701

Business Hours

9:00 AM - 9:00 PM (Open everyday)


Most popular items sold

          At decathlon we can say that the most popular item is a walking shoes. Eventhough the shoes in decathlon is not a branded shoes but it is still have a quality. We also can get the shoes with a different colours. The price that being offered is also reasonable. like this shoes, we can get it with only RM 25 and above. It is not only walking shoes that we can get in decathlon. But we also can get shoes for many sports like hiking shoes, football boots and etc.



          Second item that popular in decathlon is their sports attire. Because the t-shirts and bottoms in decathlon is suitable for everyone including for muslimah. The t-shirts is really comfortable and we can get it in a lowest price. The price of this t-shirts is only RM 15 and above.